Free Website Tools from Google

July 16, 2010 |

Author Peter Stevens

Website Analytics

Google offer Free website tools which help you find out how to optimise your website to improve visitor traffic. If you have a website you should be measuring the number of visitors that your site receives, how they found your website and also how long visitors stay on your site. Knowing something about your site visitors and their activity allows you to work out the best ways of improving your site.

Free Website Tools from Google

Google provide Free Website Tools which enable you to monitor the site visitors and also tell you if there are problems with the site. These tools are:-

Google Analytics
Google Webmaster Tools

Google Analytics

You can sign up for a Free Google Analytics account, so you can see how many people visit your website and how they found out about your site at https://www.google.com/analytics/reporting/

Google Analytics shows information about the number of visitors, where the traffic comes from, how long people stay on the site etc.

It also provides information on how people found your website, if they came direct to your site, if they came via a Search Engine and if so which search phrases they used.

Using the Free Website Tools from Google you can see the trends of when people visit your site and how long they stay on the site. You also get information on the entry and exit pages and what route they take to navigate your website. All of this information helps you to work out if your website is properly designed and whether it makes it easy for people to do business with you over the Internet.

Don’t forget to regularly check on your website statistics so that you can see what needs to be done to improve things on your site.

Free Website Tools from Google

Google Analytics is a great tool for looking at the traffic your site generates. It provides detailed insight into the visitors and their use of your website.

Even if your website is a WordPress site, and you are using the Free WordPress.com stats facility the more in depth analytics provided by Google is well worth the investment in time.

The information gained from using the free website tools from Google can help you to improve your website, gain more visitors and turn them into customers..